3 Unstoppable SEO Trends To Look Out For In 2017proadvertica
So as we gear up for 2017, let’s take a look at what you can expect from the wonderful world of search engine optimization in the coming year.
1. An increase in quality content and “density.”
Have you ever noticed how in a given day, you can go to a dozen different websites and read the same content over and over with slightly different wording? Well, so has Google, Bing, Yahoo and the rest of the world.
2. More brands will leverage personal branding.
Personal branding is one of the online world’s secret weapons. Just think about all of the entrepreneurs who are multi-millionaires because of little more than a personal brand. People like Casey Neistat, Pewdiepie or other big name YouTubers are shining examples of the power of personal branding. They don’t even sell products, yet they out-earn some of the brightest young business people.
3. User experience will be an integral to SEO.
Over the past few years, the expectations of the average users have increased exponentially. People are no longer satisfied with good speeds and reasonably navigable sites. They now expect websites with nigh on instantaneous load times and sites that are easier to navigate than the back of your own hand.
Because of this rise in expectations, UEO or user experience optimization has become almost synonymous with SEO. Google has started to show clear favoritism towards sites with fast load times, mobile optimization, and indications that users are enjoying their overall experience.
Regardless of what is required, take the necessary steps now so that you can maintain your momentum before it is too late.